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  The Curious Case of App Store Optimization

You may have heard of App Store Optimization (ASO) and feel your brains go into overdrive! Chances are you probably have no idea what that means or that it appears pretty much the same as Search Engine Optimization (SEO), only to realize that it is not so. Despite being warily relatable to SEO, the reality of ASO is far more deep and complex. A key differentiator of ASO and SEO is what happens when a visitor or user enters the website or the app, in this case. The moment a user enters the site t...

   iOS App Development Company, Mobile App Company, iphone App Development Company, Mobile Application     2015-08-14 09:06:22

  Former Microsoft Executive Vice President Qi Lu joins Baidu

Former Microsoft Executive Vice President Qi Lu joined Baidu(The largest search engine in China) on January 1, 2017. Qi will be group president and COO at Baidu. He will be in charge of Baidu's products, technology, sales and marketing and operations. And he will be the second most powerful person in Baidu just behind Robin Li, the founder and CEO of Baidu. At the same time, Robin Li will step away from daily operation of Baidu. In a statement, Robin Li said “Dr. Lu possesses a ...

   MICROSOFT,CHINA,BAIDU,NEWS,QI LU     2017-01-18 08:53:42

  Google’s BERT - What changed and what didn’t

Most of us should already be aware that Google has updated their algorithm. The new algorithm is called BERT (Bidirectional Encoder Representations from Transformers) and has made at least a couple of modern-day SEO experts scratching their heads trying to figure out what it means.   The good news is that there have been no major changes enough to make SEO experts change their strategies drastically. This means that all of the linking and keyword researching techniques remain the same and w...

   GOOGLE UPDATE,BERT,GOOGLE ALGORITHM,GOOGLE SEARCH     2019-10-30 05:35:05

  HTML Site vs. WordPress Theme: Which one is better?

Are you looking for a perfect platform to set up your website? Then, there might be a close competition between the simple HTML and the WordPress platform. In this blog post, we will try to explore some points that will help you in making the right decision. Let us overview at some advantages grasped by HTML and WordPress. 1. Security of a website It has been discovered that the website running on WordPress is more vulnerable to security threats and hackers. As we know, WordPress is open source...

   WORDPRESS,WORDPRESS BENEFITS,HTML TO WP CONVERSION,HTML TO WORDPRESS,HTML WEBSITE     2015-10-24 07:36:54

  8 Optimization Rules To Improve Visibility Of your Ecommerce Store

The success of an Ecommerce store depends on its page rank. If your store pops up in first page then there are higher chances of getting noticed. But getting a spot in page 1 is no mean task as web crawlers are very smart in identifying a quality content. These crawlers follow a specific pattern in setting up a yardstick for a quality content. You need to understand what does a quality content mean from a search engine perspective. Here are the rules to be followed.   #1 Unique content is ...

   marketplace apptha, multi vendor marketplace, magento marketplace     2015-03-09 07:16:16

  Linux Kernel is replacing HTTP link with HTTPS

Linux kernel is in the process of replacing the HTTP links in its source code with HTTPS links. HTTPS is considered more secure than HTTP and can prevent lots of attacks like Man-In-The-Middle attack.  Currently there are more than 150 patches submitted by Linux Kernel developers to replace these HTTP links.  One thing to be noted is this replacement process is not a manual search and replace process. Indeed, some scripts are created to find out these links and try to find whethe...

   LINUX KERNEL,HTTP,HTTPS     2020-08-08 01:35:20

  CSS position explained

CSS has two very important properties on determining the position of an element in webpage: display and position. display is used to determine how elements are grouped and displayed on the page. While position is used to determine the exact position of an element on a page. And this post would explain position property in detail. position is used to determine the exact position of an element on a page. It has five possible values. static relative absolute fixed sticky sticky is supported start...

   CSS,STICKY,CSS3     2019-11-22 19:57:52

  10 design principles of Google data center

Google's data center supports the world's largest search engine, smart phone application platform and cloud computing services. The data center is Google's core engine and competitiveness. Over the years, Google also plays the role of the founder and innovator of large-scale web service data center technology. Its data center infrastructure design is also at the forefront of the industry, including renewable energy use, low-power refrigeration, new energy utilization as well as data center room ...

   Google,Data center,Design principle     2013-03-11 19:09:25

  What is the Right Length of a Blog Article?

The length of your blog posts can build your website or break it. If you thought that this is a myth then you are wrong. Pleasing the search engines is one of the targets of SEO efforts. However, you have to please your visitors as well. With good traffic then you will get good ranking on the Search Engine Results pages (SERPs). One of the best ways to increase your traffic is to make sure that once a visitor lands on your site then they will come again for more information. The length of your b...

   DIGITAL MARKETER ,SEO,SEO TOOLS     2016-03-05 04:18:28

  Engineer mindset in internet companies

This post tries to list down how we keep engineer mindset while doing development work. We engineers are the ones deliver the actual product by writing each and every line of the code, in order to deliver high quality and less buggy code, we should keep reminding ourselves what needs to be paid attention to during our daily development work.  So what is engineer mindset? Engineer mindset is that we should keep in mind that each and every line of code we write should serve the purpose well a...

   ENGINEER MINDSET,INTERNET COMPANY     2021-10-07 04:09:08

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