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Artificial intelligence is having a say in how web designs are shaping up nowadays. Many within the industry have even gone on to say that AI is the future of web design and development. The impact of AI on web design and development can be felt by understanding how web design has evolved over the years. Traditionally, all websites were created using HTML. Then, with the advancement of technology, the code structure of websites began to change and became more sophisticated. Now, it has come to a point where designers and developers have started fantasizing about designing and developing websites with the help of Artificial Design Intelligence (ADI). The thought behind ADI is to automate majority web designs using AI technology. Given below is a list of how the use of AI in web development and design is set to grow in the future:
The Legend of Artificial Intelligence is Growing Unstoppably: AI empowers machines and computers to perform human tasks. Machines are now capable of learning from their experiences to make necessary adjustments and optimize new inputs. The technology behind AI must be programmed efficiently for desirable results. It must have deep learning capabilities. It must be capable of recognizing patterns in the data that is being processed. AI is being developed rapidly and the revenue from such AI powered applications is growing exponentially. AI is used in various applications such as classifying images and object recognition. With deep learning capabilities, AI is set to grow and become more advanced in the coming future.
How ADI influences web design: Artificial Design Intelligence or ADI, uses machine learning to recognize and implement trends in web design. It acts like any other application using AI technology. Computers analyze data and accordingly make input adjustments. Websites can eventually be made on their own using AI, very different from how websites are being built today. Wix, a leader in web design and development space, made public their vision for ADI a few years back. Wix will ask you questions about the needs of your website. It considers these responses to create unique content elements robust from a design point of view. Wix also gives you custom images and text if you happen to use their ADI. ADI is programming technology to observe existing websites. The technology then takes the best practices of website design to apply the same to the new sites. This even eliminates the need for templates and thus, make it possible to build websites without any human/machine input. Such will be the impact of AI on web design and development.
The involvement of Artificial Intelligence on Web Design: AI acts as a human assistant in web design and development. AI powered machines can analyze the design and compare it with databases. Though best practices are not really that creative, applications can still be taught and programmed into machines. ADI empowers a computer to learn and apply optimal CTA placement on a homepage. ADI also helps track user engagement with websites, and hence has the potential to notice and execute design opportunities that humans are unable to see. A practical demonstration of this concept is being worked on by Bookmark in a two-phase plan, the first of focusing on tracking and adjusting website sections on the basis of user engagement and the other one focused on website owners being able to track incoming visitors to tailor the content structure better on the site. With such practices showing promise to snowball into something consistent in the coming times, it only makes sense to outsource web design services.
Practical examples of AI web design: Besides Wix, there are other AI powered platforms being used in web design at perhaps a more advanced level. Though still in the earlier stages of development, they are making their presence felt. AiDA from Bookmark is a website builder that uses AI to create websites. It can be used to build a website, even if the developer or designer is bereft of a coding experience. AiDA stands for Artificial Intelligence Design Assistance. Leveraging the software helps get a custom website up and running within 2 minutes. It so happens that the software creates a design unique to one’s business requirements. You get more than 650 options to select from in terms of choosing a business type. AiDA helps create personal portfolios, business websites, ecommerce stores, and anything in between. All you have to do is type in your business name and the software does the rest. As soon as the site gets ready, it is all up to the end user to edit the content and the images. AiDA is also capable of creating a new website altogether in case you are unhappy with how the current website. The other website builder is Sacha from Firedrop. Sacha is primarily used for building web pages and not entire websites. This AI powered platform can be used to build the entire site, but can only be done so by building one page at a time. Sacha must be spoken to through LIVE chat to make it all happen. It is a very useful option for those who simply wish to have thoroughly customized landing pages that can be later on edited to suit one’s needs.
All in all, the facts and arguments presented above make it very clear that Artificial Intelligence is the future of web design and development. This technology, with the passage of time, is going to be a part of almost everything a man does, let alone web design and development. Evident by the arguments and facts presented, there are platforms already in development and use that leverage AI technology for web design and development. The software may not have reached its complete potential, but neither is man too far off from seeing that moment come to fruition. One does not have to rush into using ADI, but must be ready and prepared to embrace the change as and when the time arrives.
