Maybe months or years have gone planning for a startup and finally you are ready to enter into the world of small business. Excited enough to hit the “Launch” button. As the bulk of your business is good, so the rest of it must be the same. You think like that, right? But hey, you are wrong there.
You may be selling the next big thing, but it does not matter until you have frozen your brand name in the niche market and gained a decent amount of credibility. But you can do that. And for that, we have 5 hacks that can transform your startup from "good enough" to "ready to go" in no time.
• Share your tasks
The boring thing to start a business lies in the fact that it can be tiresome and monotonous at times. So easily an entrepreneur can deter from getting a particular work done. A startup entrepreneur has much more exciting tasks to do rather than concentrating on the dull and dreary, allow some other resources to take care of the busy work. Platforms like Freelancers or Ignite Outsourcing allow the business owners to find administrative, customer service, IT, freelance developers to assign task as per requirement and reduce the stress that comes with looking for an in-house employee.
• Strengthening your brand values
Business owners whether a startup or an expert should be capable of conveying their companies spirit and responsibilities to the public. Doing so will help to strengthen the company’s presence in the community. The startup story you share with others should not only give you the access to solid takeaways to believe the central mission. So, it is important to brand your business over the online channels.
• Pump the news about your upcoming launch
Social media, the perfect channel to hype your business, but it is not the only way. You can build the buzz around your startup with the use of giveaways, competitions, coupons and various campaigns that will give your company a context in hundreds of potential patrons' lives. You do not need to a design genius to launch high-quality campaigns, with services like Gleam you can create user-driven media galleries, pop-ups, and elective coupons for your website.
• It’s must to have pre-launch page
Pre-launch pages play a number of roles to boost your startup launch. This is a point of reference before your website is ready. It is a place to explain the product and service without overwhelming depth and spot the email lists. If your website is all set to go live, consider the homepage as a place to land your visitors and educate them about your company, so that it is easy for them to share the information with their friends faster and find you on social media and via emails. Even subscribe to the newsletter to stay informed about your product or services.
• Beta tests and quizzes can be a good tool
Beta testing of your products or services can be a great way to reach out to your target audience while receiving hints to improve it during the official launch. However, this is often required at the early stage of launching your business, but it can be helpful to beta test closer to launch, to fix bugs or make final touches and efficiently market it.
We know that launching a startup is undoubtedly an exhilarating task, but it always a good idea to work on your pre-launch campaigns, beta test, and excitements. You will be later that you did it all. Do you have anything extra steps ion your mind to launch your startup with a loud bang?
Author Bio: Anna Garland is the community manager at Ignite, an Israeli software outsourcing company which provides world-class custom software development services. She is passionate about IT entrepreneurship, startup ideas and all things about online marketing. You can drop Anna a line on Facebook for a quick chat on any of these topics.
