You should not claim yourself as a mobile Internet service provider if your product doesn't have an App nowadays. The topic cannot get away from App when we talk on bus, restaurant. Recently it becomes a little bit quiet, but the app wind does not seem to stop, it seems every website may have an App. According to data released by Apple a couple of days ago, its application store app downloads already exceeded 50 billion. However some people are not happy with this.
Some people created a blog on Tumblr called "I Don't Want Your Fucking App" specializes in collecting some websites which force users to download their App. Some well-known websites are unfortunately caught.They are Yahoo's Flickr, Google's Google Plus, Quora and the Daily Telegraph. When users navigate to their websites on mobile phones, it is no longer the default mobile version of the website any more, instead they remind users to download their apps. Quora even requires that user can see all answers only after they download the app.
You can see more similar cases in this blog, even the Financial Times and LinkedIn ask users to switch from the mobile phone version to the App. According to the trend of the development of mobile Internet, there seems to be nothing wrong by doing so. But from the point of view of the user's personal, sometimes this is really quite annoying. When you like a service, such an approach may not leave you a bad impression, but when all the sites are doing the same, perhaps you will yell after encountering a number of similar cases. What the hell, Do I have to download an app to read an article or check some service? There are a number of apps, they will remind you to update or to score each time you open the app, some worse cases are you can use their service only if you update the app or give your score.
In fact, not everything needs an app, when all sites are out on app store, What will App Store be like? In my personal experience, the frequently used apps may not be more than 10, most of them are associated with our daily life. For some service which is not necessary, we may have a try of the app, but then we may no longer use them in the future.
But then again, from another perspective, this phenomenon is indeed real representative of the rapid development of mobile Internet, so in the long run it may not be a bad thing. But this makes us think of a thing about the new version of the mobile phone QQ in the past few days. In order to adapt to the trend of mobile Internet, mobile QQ team removed the friends online and offline status notifications which are some of the features of PC Internet era in its new version. This change was criticized by large number of users and finally they had to make a compromise to restore some functions.
Some users said online and offline status notification were user habits Tencent trained all these years. In general, this is a step forward, but the force update remind will make people very uncomfortable because forming a habit needs time. In fact, this is very similar to those examples above, App may be a big trend for the future, but when the entire user habits have not been transformed, forcing users to transfer from mobile Internet to the App may not be a good one.
As of now the responsive website design mode may be a good solution, it allows users with different habits to experience the same service in different ways and does not have to disturb users.
Source : http://www.36kr.com/p/203346.html
